The Schulich School of Business


A highly specialized professional degree to equip graduates for the dynamic world of marketing

The full-time, 12-month Master of Marketing (MMKG) is the first program of its kind in Canada to prepare graduates for professional careers in marketing.

The MMKG curriculum will provide students with the critical analysis and decision making skills required of marketers today. Students will learn state-of-the-art digital marketing and research tools and grow their literacy in analytics, social media, advertising and consumer behavior. Graduates of the program will be qualified for meaningful positions in private, public, or non-profit organizations, and equipped with the skills to advance to leadership roles in the future.

The MMKG program is open to recent graduates from non-business and business degree programs who did not purse a Marketing specialization, and to business professionals who wish to add marketing to their skill set.

Learn more about the Master of Marketing (MMKG) program by attending our events and information sessions!

View complete program details

Career opportunities for MMKG graduates

The Master of Marketing program will prepare graduates for modern marketing roles and give them leadership development opportunities to pursue rewarding careers in the industry. Students will become professionals who understand both marketing and consumer behavior theory, and have the technical skills required to excel in digital marketing environments.

Obtaining a Master of Marketing degree will open a wealth of career opportunities in the marketing field, from brand management positions to strategic marketing leadership roles. MMKG graduates will be well equipped for employment in the complex and exciting world of marketing.

Interested in applying?