Marketing & Communications Coordinator - STEPS Public Art
WHO ARE YOU?
- Are you a creative thinker who sees storytelling as a tool for driving meaningful connections?
- Do you get excited about using data and CRM insights to shape campaigns?
- Are you a digital marketing generalist with a passion for social impact?
- Do you thrive on connecting people to ideas, opportunities, and community?
- Do you believe communications can help reimagine the role of public art in society?
If your answer is YES, we want to meet you.
STEPS Public Art is seeking an enthusiastic and detail-oriented Marketing & Communications Coordinator to elevate our brand, grow our audience, and support our business development efforts through compelling content and strategy. You’re someone who blends creativity with curiosity, can execute cross-platform campaigns with consistency, and enjoys the behind-the-scenes systems that help storytelling succeed. If you're looking to make an impact in a fast-paced and values-driven public art organization, we’d love to hear from you.
THE OPPORTUNITY
This role supports STEPS’ outreach and revenue growth goals by executing integrated communications campaigns, managing digital platforms, and contributing to content that demonstrates our sector leadership. Working closely with senior team members, this position ensures STEPS is visible, relevant, and connected to diverse stakeholders across the nonprofit, government, and corporate sectors.
EXPECTED OUTCOMES
- Drive B2B Marketing Strategy and Lead Generation by developing and implementing email, digital advertising, and CRM-integrated campaigns that build awareness of STEPS’ services and attract new clients and collaborators.
- Elevate the STEPS Brand by coordinating visual and written storytelling across all channels (social, email, web, print, media/publications) with an accessible, consistent, and equity-informed voice.
- Support Strategic Business Development by creating persuasive content for proposals, pitch decks, and sector-facing materials that showcase STEPS’ experience and impact.
- Manage Communications Operations by maintaining marketing schedules, systems, and content workflows while supporting internal contributors and external contractors to deliver high-quality work.
- Contribute to Thought Leadership by developing case studies, blog posts, impact stories, and sector research that reflect STEPS' expertise in community-engaged public art.
COMPETENCIES ESSENTIAL FOR THIS ROLE
- Marketing Strategy & Campaigns: Skilled in coordinating integrated B2B marketing strategies across platforms (email, ads, website, print, events) that generate engagement and drive results.
- CRM & Analytics: Experience with Salesforce (or other CRMs), Google Analytics, Mailchimp, and digital/social ad tools, including setting up automation and campaign performance analysis.
- Strategic Communications: Strong storytelling, editing, and content planning skills, with attention to tone, accessibility, and audience fit.
- Business Development Support: Ability to produce clear, persuasive communications aligned with business goals, including content for proposals, decks, and stakeholder engagement.
- Project Coordination & Team Collaboration: Confident in managing timelines, project pipelines, and communication with suppliers, interns, and creative contributors, prioritizing competing deadlines, and moving work forward collaboratively.
- Cultural Sensitivity & Equity Practice: Demonstrated understanding of inclusive language, accessibility standards, and equity-informed marketing across communication efforts.
- Self-motivation & Adaptability: Organized and proactive with ability to work independently and collaboratively in a hybrid environment with fluctuating project priorities.
QUALIFICATIONS AND SKILLS
Must-Haves:
- Postsecondary degree or diploma in Marketing, Communications, Business, Arts Management, or a related field
- At least 3 years of experience in a marketing or communications role with responsibility for campaign coordination or digital engagement
- Hands-on experience with email marketing platforms (e.g. Mailchimp), social media platforms (e.g. Instagram, LinkedIn, Facebook, TikTok), Google Ads, paid social media ads, and website content management (e.g. WordPress)
- Graphic design capabilities and experience using graphic design tools (e.g. Adobe Creative Cloud, Canva)
- Experience using a CRM platform (preferably Salesforce) to segment audiences, track engagement, and report on campaign performance
- Clear and concise writing and editing skills for marketing and stakeholder communications
- Experience managing or coordinating work with contractors, creatives, or interns
- Demonstrated familiarity with equity-informed and accessible communications
- Willingness to work from STEPS’ downtown Toronto office at least 1 day per week
- Availability for occasional evening or weekend work
Nice-to-Have:
- Video editing capabilities and experience using video editing tools (e.g., Adobe Creative Cloud, Canva)
- Working proficiency in French or another language reflective of STEPS' communities
- Valid Ontario driver’s license, or willingness to obtain one within a year
PHYSICAL DEMANDS
- Regular office/computer work
- Occasional lifting and transporting of communications materials (e.g., banners, publications)
- Occasional travel within Ontario or nationally as needed
COMPENSATION & REWARDS
- Starting Salary Range: $50,000–$52,000, commensurate with experience
- Benefits: Comprehensive health, dental, vision, travel assistance, and limited life insurance coverage are available after a 6-month probation period
- Bonuses: Performance-based bonus opportunities after one year of employment
- Time Off & Flexibility: Generous leave policies including paid float days, personal emergency leave, civic holidays, birthdays off, and a winter holiday closure; Parental leave top-up for eligible staff; and remote-first, hybrid-friendly work environment with flexible scheduling options
- Professional Development: Dedicated paid time and financial support for learning and development; Team-based learning sessions and access to sector-specific training opportunities
OUR ORGANIZATIONAL CULTURE
STEPS envisions a world where artists and communities co-create meaningful, welcoming, and safe public spaces. We are a registered charity that engages and empowers artists and communities to transform public spaces into vibrant places. At STEPS, we value:
- Equity – Building an inclusive workplace and public arts sector.
- Commitment – Holding ourselves to high professional standards and meaningful work.
- Collaboration – Building long-term relationships through trust and co-creation.
- Inspiration – Supporting creativity and experimentation at all levels of work.
- Community Impact – Centering people and place in everything we do.
Our team is composed of high-performing, creative professionals committed to building more equitable cities through art. For more about our work culture and benefits, visit: