CharityVillage

ROLE SUMMARY

The Communications & Donor Relations Lead will develop and execute GEM’s communication strategy, including internal and external communications to all partners and stakeholders. Reporting into the Fundraising area, they will be responsible for creating content across all platforms to help strengthen the recognition of GEM and its programs and to build and enhance strong, supportive relationships with donors, volunteers, mentors and GEM alumni.

We are looking for a strong communications professional with a passion for storytelling, donor stewardship and relationship building who wants to make a difference supporting GEM’s mission of advancing gender equity and enhancing economic opportunities for female high school students navigating socio-economic challenges. If this sounds like you, we would love to hear from you!

WHAT YOU WILL DO

• Develop a yearly advertising, communications and marketing plan and budget for approval
• Manage and maintain communications calendar, including but not limited to, quarterly donor/volunteer newsletter, social media posts, other donor communications as needed
• Create, edit, and maintain high-quality communications through the website, email newsletters, social media, and media campaigns including outcome reports for all key initiatives
• Update, engage and otherwise monitor all social media, including preparation of monthly reports to track audience engagement
• Execute enhancements and updates to the website as needed
• Propose, research, solicit (from GEM colleagues/external experts) and draft content for use in various channels
• Work with the program team to coordinate the required communications for GEM events as needed
• Manage all printing requirements for GEM events and activities
• Ensure that photographs and video content creation as required for special events, engaging and coordinating with photographers and videographers as needed
• Write and execute any press releases needed
• Develop donor segmentation strategies to tailor communications and engagement efforts
• Ensure all donor records, interactions, and transactions are accurately tracked in donor management systems
• Support development of donor and fundraising materials, including case for support, impact report etc.
• Support execution of fundraising and donor engagement events
• Manage brand and identity for compliance with brand guidelines

REQUIREMENTS

• A Bachelor’s degree in communications, journalism, marketing, public relations or similar field
• Minimum of three years’ experience in a communications or related field ideally with a focus on the not-for-profit sector
• Highly skilled writer, editor, and proofreader who can adapt to various audiences.
• Excellent organizational and time management skills, and strong attention to detail
• Ability to execute internal and external communications strategies
• Ability to prioritize and multi-task while working on multiple projects at any given time
• Ability to work independently and within a collaborative team
• Ability to think and work creatively and foster a creative environment
• Tech-savvy with a keen understanding of digital media
• Ability to create engaging and shareable content for social media, customizing appropriately to each channel
• High degree of proficiency with Microsoft Office, Adobe Creative Suite, Canva, WordPress and email newsletter platforms e.g. MailChimp
• Experience with donor relations/donor experience and stewardship
• Expertise in creating and supporting strategic marketing and outreach materials that advance fundraising goals
• Experience with media relations is an asset
• Graphic design, video editing, and website skills are an asset
• Experience with Blackbaud eTapestry CRM is an asset