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Communications Coordinator - PDAC

Jul 31, 2024
Toronto, Ontario
Prospectors and Developers Association of Canada (PDAC)

Communications Coordinator
One Year, Fixed Term Contract Position with the potential to become permanent.

About PDAC:
The Prospectors & Developers Association of Canada (PDAC) is the leading voice of the mineral exploration and development community, an industry that employs more than 664,000 individuals, and contributed $132 billion to Canada's GDP in 2021. Currently representing over 7,000 members around the world, PDAC's work centers on supporting a competitive, responsible, and sustainable mineral sector.

The Opportunity:
Reporting to the Senior Communications Manager, the Communications Coordinator will demonstrate professional experience in social media content development, digital marketing, and copy writing. This role requires a creative and analytical mindset, advanced knowledge of social media, and a passion for creating compelling content.

What You Will Do:
  • Develop and implement creative and engaging social media content across various platforms, aligning with our brand voice and marketing objectives.
  • Manage paid social media campaigns on platforms such as Facebook, Instagram, LinkedIn, and X, ensuring optimal targeting and budget utilization.
  • Execute Google Ads campaigns, including search, display, and video ads, with a focus on maximizing ROI.
  • Develop, write, and edit content for PDAC’s monthly email newsletter. Manage the newsletter production schedule and collaborate with various departments to gather relevant news and updates.
  • Write compelling and effective copy for a variety of formats, including email newsletters, social media posts and articles for print and the web.
  • Source and design eye-catching graphics for various communications uses.
  • Monitor and analyze the performance of social media and Google Ad campaigns, providing regular reports and insights to optimize strategies.
  • Engage with online audiences by interacting and responding to comments and messages across social media platforms, as well as general community management.
  • Support the work of PDAC’s Awards Committee with agenda preparation, minute taking, and document management.
  • Assist with other tasks and projects as needed.
Qualifications Required
  • University or College Degree in Communications, Journalism, or related field.
  • Minimum of two years’ experience in a similar role.
  • Proven experience in social media management and digital advertising, including organic and paid campaigns.
  • Strong content creation and copy writing skills.
  • Experience working on content management systems for email and web (ie. Craft CMS, Informz).
  • Excellent oral and written communication skills, including writing and proof reading and the ability to communicate with tact and diplomacy.
  • Demonstrated ability to work independently and as a team player
  • Proven problem-solving skills and an ability to learn and adapt in changing environments.
  • Advanced knowledge of Microsoft Word, Excel, Outlook and PowerPoint.
  • Organized and able to manage multiple projects, deadlines, and initiatives simultaneously.
  • Graphic design experience is an asset.
  • Video production experience is an asset.
  • French or Spanish language skills are assets.
The successful candidate will be working in a hybrid work model, with the requirement to attend the PDAC office four days per month as well as work on-site during our in-person convention. Occasionally, based on business needs, more frequent attendance at the office may be required. The PDAC office is located at 170 University Avenue, Suite 800, Toronto, Ontario.

Applicants are requested to submit a cover letter and resume to hiring@pdac.ca

We thank all applicants for showing an interest in this position. Only those selected for an interview will be contacted.

The PDAC is an equal opportunity employer, and we value diversity. The PDAC, will provide, on request, accommodations for disabilities to support your participation in all aspects of the recruitment process
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