The Chang School is Canada's largest, most successful continuing education program, with approximately 70,000 enrollments each year.
Time: 4:00 p.m.–6:00 p.m.
Location: Ryerson University, 350 Victoria St.
Whether you’re a creative, brand, or business, social media is the most effective tool for communicating your message to fans and customers. Social media provides a platform to create shared experiences between you and your fans, but most social media marketers don’t take advantage of this unique opportunity, which results in poorly received advertising campaigns and negative customer experiences. In this master class, you will learn how to create and cultivate a vibrant social media community, primed to support your commercial projects. We will discuss new opportunities and practices for building and engaging online audiences.