Video blog: Interview with social media strategist @SophieBifield


Sophie Bifield is a social media consultant who has spent over 3500 hours professionally (and a whole lot more personally) creating online communities. Aside from being addicted to everything social media and being able to speak fluent web slang, she is also a graduate of Queen’s University’s psychology program.

She stopped by TalentEgg headquarters to get some writing done, but I stole a few minutes of her time to chat about her very interesting job as a freelance social media strategist.

You can follow Sophie on Twitter @SophieBifield and check out the articles she’s written for TalentEgg here.

About the author

Lauren Friese is the founder of She graduated from Queen's University in 2005 with a degree in economics and had no idea how to make a successful transition into the workforce. She ended up at the LSE in London, England, and after earning an MSc in economic history, used – a British graduate recruitment website – to find a great entry-level role in consulting in London. She thought Milkround was fantastic, and that it was a service sorely lacking in Canada. And so the idea for TalentEgg was hatched!