Marketing Manager - Multicultural Marketing

Toronto, Ontario
Entry Level, Early Career


Ready to connect with the multifaceted multicultural communities?

Join our team
We are a team of passionate marketers with a natural curiosity to understand and connect with our customers. We are not afraid to take risks and try new things while still maintaining the important day to day tasks. When it comes to our stakeholders, we enjoy building relationships, obtaining the right inputs and finding integrated and creative ways of doing things.
Here's the impact you'll make and what we'll accomplish together
Multicultural Marketing is about understanding the unique mindset and behaviour of key multicultural segments that are influenced by their respective cultural norms and beliefs. With the ruthless focus on finding ways to connect with these customers, you will discover deep insights that will empower you to determine the relevant 4P strategy for these customers. Your talent for influencing various internal and external cross-functional partners to think differently will elevate the TELUS footprint in the multicultural communities.
Here's how
You will lead the planning and execution of the TELUS Mobility Multicultural strategy. Working together with cross-functional team members and external partners, you will drive an integrated go to market plan focused on the key multicultural segments. You will be successful because you constantly strive to understand our clients, markets, competition, technology, offerings, and internal capabilities.


You're the missing piece of the puzzle

  • You have strong quantitative analytics and problem solving skills
  • You thrive working in a fast paced and often ambiguous environment
  • You enjoy leading and facilitating cross functional teams (4P focus)
  • You have excellent relationship building and negotiation skills required to obtain commitment from cross-functional teams to support and deliver on priorities
  • You have a continuous improvement mentality and enjoy challenging the status quo
  • You have a strong bias to action with the ability to work independently, come up with new ideas and execute on them to produce the required results
  • You have an entrepreneurial spirit which will drive passionate ownership, and responsibility for the business
  • You have excellent writing, communication and presentation skills-comfortable presenting and communicating with senior leadership team

Who is TELUS? We're a high-performing team of individuals who collectively make TELUS one of the leading telecommunications companies in Canada. Our competitive consumer offerings include wireline, wireless, internet and Optik TV™. We also deliver a compelling range of products and services for small, medium and large businesses; and have carved out a leadership position in the health, energy, finance and public sector markets with innovative industry specific solutions. Everyone belongs at TELUS. It doesn't matter who you are, what you do or how you do it, at TELUS, your unique contribution and talents will be valued and respected. Because the more diverse perspectives we have the more likely we are to crack the code on what our customers want and our communities need. Do you share our passion? At TELUS, you create future friendly® possibilities. At TELUS, we are committed to diversity and equitable access to employment opportunities based on ability.

How to Apply