Marketing Manager (Contract)
CPA Ontario is currently in search of a Marketing Manager who will be responsible for managing the development and implementation of integrated marketing and communications plans. In this role, you will support the delivery of marquee events, as well as services to CPA Ontario’s students and members, while enhancing brand recognition for the CPA profession and CPA Ontario.
What You’ll Be Doing:
Developing strategically integrated, digitally and user-focused marketing and communications campaigns, spanning channels and touchpoints (i.e. email marketing, digital and social content, virtual events and presentations).
Managing brand standards and messaging, ensuring they are met throughout writing, design, production, and execution phases.
Overseeing the execution of plans through project management and ongoing communications across stakeholders. Managing WBS and timing dependencies across holistic plans.
Acting as a strategic advisor to, and work closely and collaboratively with, internal stakeholders, providing campaign recommendations that will meet program goals and business objectives.
Managing vendor and agency relationships to execute on campaign plans.
Utilizing segmentation and targeting to ensure the right message at the right time, to the right audience.
Tracking, managing, and reporting on campaign activity and results based on budget, campaign KPIs and objectives, making recommendations for future campaigns and business planning.
Who You Are:
A post-secondary graduate with a degree or diploma in Marketing or Business combined with a minimum 5 years of experience in a marketing role, tracking campaign KPIs along with an expert understanding of integrated digital campaigns.
An innovative and critical thinker with strong judgment, analytical and problem-solving skills combined with a high degree of attention to accuracy and detail.
A strong relationship builder with excellent communication, interpersonal and relationship building skills. Your proven business acumen enables you to advise internal clients on appropriate messaging and marketing and communications campaigns for CPA Ontario’s stakeholders.
A proven writer with excellent editing skills.
An experienced multi-tasker who thrives in a fast paced, deadline driven environment, managing multiple projects simultaneously.
Fluent in MS Office and familiar with digital marketing platforms and analytics tools.
What We Offer:
A fast-paced environment. Collaboration, innovation and passionate professionals are at our core. We relentlessly pursue what’s next to unlock the full potential of you and us together.
Flexible work environments. As part of our Hybrid work culture, we provide flexible, remote work options to support you in your career, in addition to in-office teamwork and collaboration.
Diversity and inclusion. We recognize the value in our differences and prioritize inclusivity to bring together the best talent to protect the public, advance the profession and enable CPAs to lead business and society forward.
Ongoing learning and career growth. We want your career to skyrocket. We support unlimited career advancement and professional development opportunities with learning investments to promote your future growth. Thrive with us.
Focus on your well-being. With industry leading benefits and wellness programs, including a healthy lifestyle allowance, mental health resources and more, we’re committed to your well-being.
Who We Are:
We protect the public. We advance the profession. We enable CPAs to lead business and society forward. We ensure that our 100,000 members and 21,000 students meet the highest standards of integrity and expertise. We help them stay ahead of global market trends and abreast of regulatory change. CPAs represent a globally recognized, premium designation. Our Chartered Professional Accountants are valued by organizations in all industries for their financial expertise, strategic thinking, management skills and leadership. We believe that success happens when both business and society benefit. For information on the profession visit: cpaontario.ca.
We Appreciate Your Interest In CPA Ontario And This Position:
At CPA Ontario, we are committed to building high-performance teams. Our selection process is thorough, and all candidate applications are reviewed. Should your qualifications and experience meet the requirements of this role, a member of our recruitment team will contact you. We encourage you to set up CPA Ontario job alerts for positions that align to your experience and career goals.
CPA Ontario is an inclusive employer. Accommodation is available under the Ontario Human Rights Code. If you require a disability-related accommodation to participate in the recruitment process, please email firstname.lastname@example.org with “Accommodation Required” in the subject line to provide your contact information. A member of the Recruitment team will contact you within 48 hours.